To help clients harness and develop their key customer data so they can get the right message across to their clients at the right time and in the right way. A.I.D. offers a complete value chain based on the analysis, processing, usage and conversion of data in performance marketing, including:
- The creation of information marketing systems,
- An enhanced marketing strategy,
- Assessment and optimisation of marketing actions,
- Digitisation of communications,
- Data Quality.
A.I.D. Key figures
- Turnover: €5,000,000
- Workforce: 40 people
- More than 100,000,000 contacts hosted on 20 databases and CRM solutions at a 15-terabyte data centre.
- More than 1,200 campaigns carried out every year..
- Around 20% of business activity abroad.
- Business activity: 50% B2B, 50% B2C
Olivier Coppet, the Chairman president and co-founder of A.I.D., has built up a management team with the necessary expertise to ensure our clients are provided with solutions that work. Come and find out more about A.I.D. Discover our executive team.
A.I.D. A member of the Omnicom group.
A.I.D. is a subsidiary of Omnicom Group, one of the world leaders in communication.
Forming part of the Global Data Solutions division, A.I.D. offers extensive expertise in data, technology, marketing and statistics.
A network of market-leading partners.
Our network of partners comprises the leading companies in their fields.
- Technology partnerships:Oracle, SAS, Eudonet, Voxco, Innovyx, etc
- Partnerships in data supply and list broking: The French National Institute of Statistics and Economic Studies (INSEE), Histoire d’Adresses, etc
- Specific partnerships: Le Site Marketing (promotion, direct marketing studies), La Mesure Marketing (retail marketing optimisation), Unami (digital), Line Up Consulting (project management support), etc
- Joint projects with communication agencies: communication : Rapp, TBWA, Australie, etc